Unbearable Lightness of Economy

By Tomas Sedlacek, published in The New York Times in 14-10-2013

Our habitat will be very abstract. Prolong the trend from I.B.M. (sold things that you could knock on) through Microsoft (sells abstract software, but you can still box and sell the product) to Google (cannot be “boxed” and does not sell to end customers, if anything, it “sells” customers).